Welcome! Are You Ready to Take Your Passion from Dreams to Reality?

My name is Yvonne A Jones and I am a Business Coach and Mentor/Online Marketing Strategist/International Speaker/Best-Selling Author. I’m also a Co-Chapter Leader for the Jamaica Chapter of Women’s Prosperity Network, a Florida-based organization, and a Certified Customer Service professional.

I work with women, 50 and Wiser, entrepreneurs and small business owners. These are women who are either just beginning their journey as an entrepreneur and want to learn how then can take their passion from dreams to reality, or they are already in business, and know they need to take action to go to the next level of success.  Continue reading

Your Ideal Client is Waiting for You to Identify Her

identify your ideal client




 If you were to ask twenty entrepreneurs and small business owners, Who is your ideal client? the majority of persons would likely say, Everyone.  Unless someone has been exposed to the concept of developing a clear vision of your ideal client, they usually feel they can serve everyone.

While working in corporate America, my entrepreneurial spirit led me to become a Skin Care and Beauty Consultant, and I loved it!  I loved the product; I loved working with women on a personal level; and I enjoyed the thrill of seeing the difference that great skin care made to a woman’s skin.  However, we were taught that “every woman with skin” was our customer. I believed every woman was my ideal client.

It was not until I came online and enrolled in a training course, I discovered that while I could sell to most women, my ideal client was a 40-65 year old professional woman with specific demographics and psychographics.  Continue reading

How To Deliver Excellent Customer Service Through Your Website

excellent customer service - contact usIs it possible that excellent customer service is important in one industry but optional in another?  My answer to that is a resounding, No!

Excellent customer service is essential to every business, online or offline, regardless of the market or niche.  In fact, I would go further to say, without hesitation, that excellent customer service is critical to businesses if you want to succeed in today’s economy. It’s the lifeblood of your business and you must be prepared to go the extra mile. But the question may be, ‘How can you deliver excellent customer service through your website?’

Excellent customer service and a good customer experience begin right at the first point of contact. It happens when your prospect meets you, when they visit your website or your social media page,  or any other online properties you have. That means everything from navigation to your personal and/or company brand play a role in their experience. Continue reading

Why Dispel the Myth of Multi-Tasking

dispel the myth of multi-taskingHave you ever had the experience where you were busy from morning until late evening but at the end of the day, you had very little to show for the hours you spent ‘working’?  If you work from your home office and you tell your family how tired you are because you were working all day, could you show what you did?  If you were your boss, would she feel you were productive and deserving of payment, or were you just busy? 

The Myth of Multi-Tasking

For years the ability to multi-task was like a badge that people wore proudly.  Employees were considered excellent workers if they could be typing on their computer, answering the phone and taking notes at the same time.

Women who worked from home proudly spoke about their ability to speak with a client on the phone while loading the washing machine or unloading the dryer. Continue reading

7 Tips to Create a Mindset for Success as an Entrepreneur

create a mindset for success“You don’t need a new day to start over, you
only need a new mindset
— Hazel Hira Ozbek

What does it take to create a mindset for success as an Entrepreneur? A woman may be told, “Change your mindset and you’ll see it differently.” That may be true. At the same time she may be wondering,  “How do I change my mindset?”  or, “I don’t even know what mindset is and how it affects me. How can I change it?”

What is Mindset?

According to Free Dictionary, mindset is:

1) A fixed mental attitude or disposition that predetermines a person’s responses to and interpretations of situations.

2) An inclination or a habit. Continue reading

Unlock the Secrets of Daily Success Habits – Day 1


I am excited that you made the decision to take this journey with me.  I will be your guide and accountability partner. 

Does it mean I’ve got a handle on all my daily habits?  Not at all!  In fact, even though I want to support you, there’s a little bit of selfishness here on my part.  This is one of my goals for the first quarter as I know that acquiring good daily success habits will affect my results during the rest of the year. So rather than going off to do this by myself, I thought, why not invite members of my online community so that we can support each other? Continue reading

7 Quick and Easy Tips: Blog Traffic for Beginners

blog traffic for beginnersBlog traffic is as important as physical traffic that takes people from point A to point B and back.

New online business owners are encouraged to create a blog, and there are several good reasons for this.  The challenge is that there are millions of blogs on the internet.  Millions of active blogs. There are thousands, if not millions of inactive ones, started by enthusiastic owners who gave up because of lack of blog traffic.

According to Technorati, in 2010 there were more than 8 million blogs online and 12,000 new blogs were started every day. It’s likely that the daily new blog creation has increased significantly. Continue reading

Are You Focused on New Year’s Resolutions or Goals?

In just over a week it will be 2017. Does it seem like 2016 flew by faster than any previous year, or is it simply that so many events took place on a personal and worldwide basis that it seems as if every day was crammed with activity, and for many, anxiety?

One thing is sure, and it’s that every year in December people make New Year’s resolutions regarding the giant leaps they will take in the following year.  Unfortunately, many of those resolutions will be forgotten in the upcoming weeks. Do you set goals, or do you make New Year resolutions every year?

New Year's Resolutions

New Year’s Resolutions

In the true sense of the word, a “resolution” is a firm resolve or decision to do something.  Making a firm resolve to do something is what we should aspire for when we make a decision in our life and/or in our business. Continue reading

Are You Ready for Your Next Move in the Game of Life?

your next move in the game of lifeThis morning I was reading “Tribes” by Seth Godin and came across a paragraph that struck me because it has such profound meaning. It made me reflect on the importance of preparing or being ready for your next move in the game of life.

Over the years, as the coachee, one of the answers I gave for wanting to create a successful business online was to be able to take vacations with my family whenever I choose, without having to get permission from a boss.  And I’ve been doing this since 2006 when I formed my first corporation and 2008 when I started my online business. Continue reading