Welcome! Are you Ready to Create a Success Mindset and Empower Yourself for Growth In Your Business?

Yvonne A Jones, Coach and MentorAre you a highly-motivated Entrepreneur 50 and Wiser? 

Are you experiencing less than stellar results in your personal development and business growth?

Are you frustrated because you really want to grow your business but seem to be stuck because of limiting beliefs or lack of systems?

Mindset is the most critical element to success and survival in your business. Do you have a growth or success mindset that empowers you to think like the CEO of your business?

My name is Yvonne A Jones. I am an Empowerment Coach and Mentor, and Founder of 50 and Wiser Coaching.

I work with highly-motivated entrepreneurs and business owners 50 and Wiser to develop  a success mindset so they create strategies, build strong relationships, and create win-win situations.

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4 Ways to Create Lasting Customer Relationships in Business

create lasting customer relationships

Customer relationships also referred to as relationship marketing, is the difference between focusing on building lasting relationships between you and your clients or customers, and focusing on a one-time sale.

Amazing Ways to Build Long-Term Relationships With Your Customers

Creating lasting customer relationships take time.

In assessing the ways to create these lasting customer relationships, it does not happen in a vacuum. It incorporates a number of strategies. These include:

  • Providing excellent customer service
  • Creating a memorable customer experience
  • Nurturing the relationship so that you create customer loyalty
  • Developing the Know Like and Trust factor so that your clients
    and customers come to know, like, and trust you with the ultimate goal of them becoming your brand advocates.

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Keep the WOW Factor in the Customer Experience

customer experience As a business owner, you are delighted and excited when you hear and see that your clients and customers speak about you and your business everywhere. They do this online and offline.

Why would they extend themselves? What prompts them to speak of you in glowing terms? Simply this.  You have added the WOW factor in the customer experience.  This mix helps build customer loyalty.

The WOW Factor

 What is the wow factor? The wow factor is creating an experience for your customer that delights, surprises, and exceeds expectations. The key is making your customer’s contact with you an experience that produces a highly satisfied response on their part. Continue reading

Jumpstart Your Success With a Positive Attitude

jumpstart your success with a positive attitudeWhen you hear the word “jumpstart,” what comes to mind? Most persons will immediately think of giving your car a jumpstart.

When your car battery goes dead, you have to put cables on it in the proper areas and give it a jumpstart so you can drive the car again. This power for the jumpstart would come from another vehicle whose battery is fully functional.

What does jumpstarting your car battery have to do with success in business?

You may have goals and even have a solid plan in place to achieve your vision. Life is going along smoothly and everything seems to be in sync. Out of nowhere something happens that affects your enthusiasm. Continue reading

3 List Building Mistakes to Avoid

email marketing mistakes

If you’ve been around the Internet Marketing world for a while, you will have heard that ‘the money is in the list’. The money is really in the targeted list. 

You may have a nice-size list of subscribers, but for them to be of value to you, they must be interested in what you teach and what you offer.

You may wonder why subscribers would be on your list if they’re not really interested in your product or service.

The general rule is that people on your email list, or subscribers, have raised their hand to say they’re interested in what you have to offer.

Hence this is a departure from what would be considered the norm. That takes us to –

Mistake #1 – Link Exchanges and AdSwaps

Link Exchanges and AdSwaps have their place and have some benefits.  However, it should not be considered a long-term strategy.  It’s not a list-building strategy I recommend.

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Simple Tips to Help You Communicate with the Hearing Impaired

This is a Guest Post by Josh of doctear.com who was inspired to write about communicating with the hearing impaired after reading my post on the importance of active listening. 

Communication is the primary human instrument that helps us make new relationships and stay connected the ones we love. Built around our social structure is the premise of verbal language and how it communicates our thoughts and ideas. Even the terms we use to describe intimacy between two people apply references audible phrases full of meaning such as “she/he hears me,” to explain how we feel our loved one or friend understands our needs.

The question then becomes what happens when these abilities and human interactions are hampered by hearing loss? Continue reading