As we approached 2018, the words that kept coming to me repeatedly were –
Simplify. Be more focused.
It seemed that I kept hearing those words over and over.
As I worked on two different projects at one time.
As I created two coaching client packages.
While working on a new website with my webmaster.
Simplify. Be more focused.
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Social media is no longer the playground of the young and restless “who have nothing better to occupy their spare time.” Instead, social media, in its various formats, has combined to form a significant marketing platform. You can use social media strategies to build customer relationships.
It was only about five years ago, as I transitioned into local small business marketing, when I discovered that many small business owners believed that social media was not important, and that it was just a passing fad. That is not the case. In fact, if you’re not incorporating social media strategies in your business, you’ll be left behind.
One question you may be asking is, “Can social media strategies help me build relationships with my customers?” Let’s explore this question further. Continue reading
You know, deep down that you should be doing more. You could be doing more in your business. What’s holding you back from taking action?
What’s preventing you from making decisions that would, without a doubt, super-charge your success? Is a desire for perfection holding you back?
It’s easy to blame things, circumstances, and other people, but the truth is, the person looking back at you in the mirror is your biggest opponent.
Lack of knowledge is usually not the problem because you’ve taken training after training, and spent lots of money purchasing products. Some very helpful; others, simply shiny objects. Continue reading
“The most important thing in communication is hearing what isn’t said” –Peter Drucker
How can you improve listening skills to increase impact? Your main function as a coach is to elicit information from your clients and support them in getting the results they desire so they can achieve a transformation.
In their Code of Ethics, the International Coach Federation defines coaching as, “…partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.”
To be effective in meeting the goals incorporated in the function of the coach, as well as measure up to what’s required by the ICF Code of Ethics, listening skills are essential. Continue reading
Do you have the mindset of a successful small business owner? The statistics often paint a gloomy picture of small business success. Does it necessarily mean that has to be your reality? No, It does not! There are essential considerations that need to be given attention so as to change the picture and change the results so you become a successful business
owner.
Without discounting the value of the above research and results, another significant area that must be given attention is the small business owner’s mindset. Continue reading
